Newcastle-based communications business, Squib Communications has launched a new Rent A Creative service designed to give local businesses access to in-house creative expertise without the cost of a full-time employee.
The new service offers businesses the opportunity to rent a writer, marketer or social media specialist who will work within a business or team to put marketing platforms and practices into place or to grow the business’s brand and outcomes over the short or long term.
Founder and Chief Communications Strategist at Squib Communications, Alyssa Gill said the service allows team members to get to the heart of local businesses and more effectively share their culture, brand and products with their ideal customers.
“The approach we take at Squib Communications is focused on getting to the heart of businesses and telling their story through unique, persuasive and engaging content marketing,” Alyssa said.
“The best way to do this is by working in the office and being surrounded by the culture and people within the business itself. It allows us to really appreciate the soul of the business’ offering and share that with the right customers.
“Our clients are continuously evolving, so having our feet on the ground ensures the marketing side evolves in line with those shifts.
“It’s ideal for our customers – they can hire a marketing professional at the fraction of the cost of a full-time marketing manager and they don’t need to make allowances for coffee breaks, downtime and leave.”
Squib’s new service works for businesses who are looking to add additional resources to a busy marketing team or for a particular project and those looking to take their communications activities off the ground until they are ready to bring someone on board internally.
The launch of the new service comes at the same time as a new look and feel for the business.
“We’ve developed a real passion for brands and businesses that are unique, bursting with personality and who are ready to take their message to the world,” Alyssa said.
“We’re waging a war on bland. If your brand has heart, is bold, passionate and full of personality, we’re going to look great together.”
Squib has also recently launched its proposal writing service to help local businesses apply for funding, business partnerships and industry awards.
Squib Communications is a content marketing agency offering social media, copywriting and inbound marketing services across Newcastle and Australia-wide.
IMAGE | Squib Communications Founder, Alyssa Gill working onsite with a client.
Squib Communications is a modern creative content marketing agency built on the belief that in a time of fast technology and consumer choice, businesses today will thrive by bringing the human and personal element into the way they walk and talk. Squib provides a specialist range of services, including digital and print copywriting, social media strategy and creative marketing and comprehensive packages to help businesses build targeted brand awareness, loyalty and engagement.