Carrington based marketing agency, The Marketing GP has celebrated seven years of helping businesses across the Hunter region and Australia achieve growth through outcomes-driven marketing strategies.
The full-service marketing agency has expanded significantly over the past seven years and recently added to the team through the appointment of marketing and communications expert, Alyssa Brault.
Alyssa has joined The Marketing GP as Manager Marketing Strategy following an extensive career in strategic marketing and communications for both B2C and B2B large, medium and small businesses and not-for-profit organisations.
Over her career, Alyssa has worked with globally serving and local organisations in the areas of digital communication management, brand strategy, social media advertising, public relations and integrated marketing.
Director and Chief Marketer, Holly Martin said Alyssa is a natural fit for the agency.
“Alyssa’s marketing knowledge and passion for finding new technologies to benefit our clients is complementary to our team and to the work we are doing across various sectors,” Holly said.
Holly said she had never imagined the business to grow to where it is today but is thrilled to see the team rack up some impressive achievements.
“We’ve seen our industry branch into specialist spaces. However, for a business owner this can create a situation where they are only getting advice in one area of marketing or need to manage numerous supplier partnerships to achieve their goals,” Holly said.
“Over seven years, we have always stayed true to being general marketing practitioners. We develop customised strategies for our clients that are strategic, integrate all elements of a complete marketing plan and leverage those elements.”
The Marketing GP has grown from a solo operation to a team of nine experienced marketing experts, offering businesses access to a full marketing team without the overheads of employing someone internally.
The agency opened a new office in Carrington earlier this year to provide a convenient meetup point for locals, clients and team members alike.
IMAGE | Local marketing expert, Alyssa Brault has joined The Marketing GP as Manager Marketing Strategy.
The Marketing GP provides creative, strategic marketing services to medium-sized businesses across Australia. Based out of an office in Carrington, The Marketing GP helps businesses grow and leverage their brand by accessing a team of marketing experts that offer a complete service and tailored approach to every client.
Their commitment to being general marketing practitioners ensures your team deals with one business for all of your marketing needs, taking away the time and cost of managing numerous contractors at once. From strategy development, branding and website creation through to content management, digital marketing, video, event management and public relations, the team ensures every activity is leveraged and integrated into your overall business strategy.