Pride Dry Cleaning and Laundry is a family owned and operated business that has been taking care of Newcastle and the Hunter’s dirty little secrets since 1942. It offers dry cleaning, laundry, clothing alterations and clothing repair services. The business is based in Islington and also has an outlet at the Williamtown Air Force base. It offers free pick-up and delivery and has Newcastle’s first 24 hour dry cleaning ATM at Islington.

Pride is the only privately owned local dry cleaner registered with the National Disability Insurance Scheme (NDIS). The business’ support for local organisations and for people on return to work programs saw it win the 2015 Drycleaning Institute of Australia’s Outstanding Community Service Award.